Fractional experts for

your next inflection point.

Fractional experts for

your next inflection point.

Fractional experts for

your next inflection point.

Fractional Experts for

your next inflection point

Small businesses use FlowFi to work with experts who’ve solved their problems before. Top accountants, CFOs, HR leads, and tax specialists — handpicked for your business.

1,000+ customers and counting

Everyday entrepreneurs deserve extraordinary experts.

Everyday entrepreneurs deserve extraordinary experts.

Everyday entrepreneurs deserve extraordinary experts.

We work with the entrepreneurs behind real businesses. FlowFi matches you with top percentile experts who have run finance, tax, HR, or operations for businesses like yours.

  • Ecommerce & Consumer Brands

    Shopify brands, Amazon sellers, CPG companies, apparel brands, subscription brands, and inventory-based businesses managing channels, margins, and cash timing.

    Ecommerce & Consumer Brands

  • Local Operators

    Restaurants, retailers, salons, gyms, studios, wellness businesses, home services, and the businesses that keep neighborhoods moving.

    Local Operators

  • Startups & Private Equity

    Venture-backed startups, bootstrapped companies, SaaS businesses, and founder-led teams scaling faster than their back office.

    Startups & Private Equity

  • Ecommerce & Consumer Brands

    Shopify brands, Amazon sellers, CPG companies, apparel brands, subscription brands, and inventory-based businesses managing channels, margins, and cash timing.

    Ecommerce & Consumer Brands

  • Multi-Location & Franchise Operators

    Franchises, restaurant groups, retail groups, multi-entity businesses, and operators trying to make growth repeatable across locations.

    Multi-Location & Franchise Operators

  • Real Estate & Construction

    Real estate operators, developers, property managers, contractors, trades, and businesses where project costs, entities, and cash timing matter.

    Real Estate & Construction

  • M&A, Financing & Transaction Readiness

    Companies preparing for financing, fundraising, acquisitions, sales, diligence, tax deadlines, expansion, or major operational transitions.

    M&A, Financing & Transaction Readiness

  • Ecommerce & Consumer Brands

    Shopify brands, Amazon sellers, CPG companies, apparel brands, subscription brands, and inventory-based businesses managing channels, margins, and cash timing.

    Ecommerce & Consumer Brands

  • Local Operators

    Restaurants, retailers, salons, gyms, studios, wellness businesses, home services, and the businesses that keep neighborhoods moving.

    Local Operators

  • Startups & Private Equity

    Venture-backed startups, bootstrapped companies, SaaS businesses, and founder-led teams scaling faster than their back office.

    Startups & Private Equity

  • Ecommerce & Consumer Brands

    Shopify brands, Amazon sellers, CPG companies, apparel brands, subscription brands, and inventory-based businesses managing channels, margins, and cash timing.

    Ecommerce & Consumer Brands

  • Multi-Location & Franchise Operators

    Franchises, restaurant groups, retail groups, multi-entity businesses, and operators trying to make growth repeatable across locations.

    Multi-Location & Franchise Operators

  • Real Estate & Construction

    Real estate operators, developers, property managers, contractors, trades, and businesses where project costs, entities, and cash timing matter.

    Real Estate & Construction

  • M&A, Financing & Transaction Readiness

    Companies preparing for financing, fundraising, acquisitions, sales, diligence, tax deadlines, expansion, or major operational transitions.

    M&A, Financing & Transaction Readiness

Build every function with

people who’ve done it before.

Build every function with

people who’ve done it before.

Build every function with

people who’ve done it before.

Our experts step in at critical moments to get you out of today's mess and to the next milestone.

Bookkeeping Services

Industry-specific bookkeeping that keeps your books current and month-end close on track.

Month-end close and reconciliations

Accounts payable and receivable

Inventory and cash flow tracking

Accrual accounting and reporting

Cleanup projects and messy books

Ongoing bookkeeping support

Financial Planning & Analysis

Work with finance experts to spot issues early and plan for what’s next.

Budgeting and financial forecasting

Cash flow planning and burn management

KPI tracking and reporting

CFO support

ricing, margins, and expense analysis

Fundraising support and investor reporting

HR & Operations

Keep your team running smoothly with experienced support across HR, hiring, and people ops.

State payroll, tax, and employment notices

Multi-state compliance, insurance, and policies

Benefits rollout, from healthcare to 401k

Difficult employee situations and exits

Retention and team accountability

Hiring, onboarding, and people operations

Tax Planning & Compliance

Federal, state, and sales tax filings handled accurately and on time.

Federal and state tax filings

Sales tax registration and compliance

Quarterly estimates and year-end prep

Entity structure and tax guidance

IRS and state notices

Ongoing tax advisory

Top-percentile experts,

picked just for you.

Top-percentile experts,

picked just for you.

Top-percentile experts,

picked just for you.

Every expert in our network has cleared a competitive bar for experience, judgment, and execution — and is then matched to your business intentionally. We get thousands of applications every year and accept fewer than 5%.

  • 5.0

    Senior Consultant

  • 5.0

    CFO

  • 5.0

    Sr. Accounting

  • 5.0

    CFO Expert

  • 5.0

    Sr. Accounting

  • 5.0

    Controller

  • 5.0

    Controller

  • 5.0

    Controller

  • 5.0

    CFO

  • 5.0

    HR

  • 5.0

    Controller

  • 5.0

    Sr. Accounting

  • 5.0

    CFO

  • 5.0

    HR

  • 5.0

    Product Manager

  • 5.0

    CEO

  • 5.0

    HR

  • 5.0

    CFO

  • 5.0

    Controller

  • 5.0

    Controller

  • 5.0

    CEO

  • 5.0

    Sr. Consultant

  • 5.0

    Product Manager

  • 5.0

    HR

  • 5.0

    Product Manager

  • 5.0

    CEO

  • 5.0

    HR

  • 5.0

    CFO

  • 5.0

    Controller

  • 5.0

    Controller

  • 5.0

    CEO

  • 5.0

    Sr. Consultant

  • 5.0

    Product Manager

  • 5.0

    Senior Consultant

  • 5.0

    CFO

  • 5.0

    Sr. Accounting

  • 5.0

    CFO Expert

  • 5.0

    Sr. Accounting

  • 5.0

    Controller

  • 5.0

    Controller

  • 5.0

    Controller

  • 5.0

    CFO

  • 5.0

    HR

  • 5.0

    Controller

  • 5.0

    Sr. Accounting

  • 5.0

    CFO

Your complete
support system.

Your complete
support system.

Your complete
support system.

Accounting, finance, tax, payroll, HR, compliance, and more.

When your books are behind
When your books are behind
Get your financials cleaned up and reliable again.
When cash feels tight
When cash feels tight
Understand where money is going and what’s ahead.
When you’re hiring faster than you can handle
When you’re hiring faster than you can handle
Build the operational foundation to support growth.
When revenue is growing but profits aren’t
When revenue is growing but profits aren’t
Find the leaks hurting margins and cash flow.
When investors start asking for numbers
When investors start asking for numbers
Get investor-ready reporting and financial visibility.
When employees start asking for better benefits
When employees start asking for better benefits
Roll out benefits without overwhelming the business.
 When operations feel chaotic
When operations feel chaotic
Create structure around reporting, workflows, and accountability.
When tax and compliance get complicated
When tax and compliance get complicated
Stay ahead of filings, notices, and operational risk.
 When you’re planning for an exit
When you’re planning for an exit
Build the financial foundation buyers expect to see.
When you’re expanding into new states or markets
When you’re expanding into new states or markets
Navigate the complexity that comes with growth.
When you’re worried about letting someone go
When you’re worried about letting someone go
Handle difficult employee situations with experienced support.
When your books are behind
When your books are behind
Get your financials cleaned up and reliable again.
When cash feels tight
When cash feels tight
Understand where money is going and what’s ahead.
When you’re hiring faster than you can handle
When you’re hiring faster than you can handle
Build the operational foundation to support growth.
When revenue is growing but profits aren’t
When revenue is growing but profits aren’t
Find the leaks hurting margins and cash flow.
When investors start asking for numbers
When investors start asking for numbers
Get investor-ready reporting and financial visibility.
When employees start asking for better benefits
When employees start asking for better benefits
Roll out benefits without overwhelming the business.
 When operations feel chaotic
When operations feel chaotic
Create structure around reporting, workflows, and accountability.
When tax and compliance get complicated
When tax and compliance get complicated
Stay ahead of filings, notices, and operational risk.
 When you’re planning for an exit
When you’re planning for an exit
Build the financial foundation buyers expect to see.
When you’re expanding into new states or markets
When you’re expanding into new states or markets
Navigate the complexity that comes with growth.
When you’re worried about letting someone go
When you’re worried about letting someone go
Handle difficult employee situations with experienced support.

The right support, at the right

time, feels like magic.

The right support, at the right

time, feels like magic.

The right support, at the right

time, feels like magic.

Real stories from founders who worked with experts that changed the trajectory of their business.

How Baton Increased Revenue 4x with FlowFi

View Case Studies

FlowFi has been amazing. They walked us through a simple setup and are really taking care of us. The platform is slick and the support is fantastic!

Vikki

Working with Kaitlin has been a breath of fresh air. In a world full of legacy accounting firms, her customer service truly stands out. She’s efficient, easy to talk to, and—most importantly—trustworthy. Kaitlin was the perfect expert match, she really gets my needs and makes running my business a breeze.

Vikki

Our books are finally right after more than 2 years! We’ve never had this level of clarity and support.

Abby

Live Tinteed

Deepica

FlowFi has been amazing. They walked us through a simple setup and are really taking care of us. The platform is slick and the support is fantastic!

Reinhardt

A-Frame Brands

Ari

I’d like to express my genuine gratitude towards Melissa for becoming an integral part of my team. It’s invigorating to see someone other than the bookkeepers actively participating in the groundwork and providing ongoing assistance. The process can be quite daunting, and my focus is to get it right every time. Before FlowFi, our finance department was a black box. Now, it’s an asset and a catalyst for how we’ll get to the next level!

Doug

How FlowFi Helped the Flamingos Knock Their Finances Out of the Park

View Case Studies

Hassan and the FlowFi team have done everything we’ve asked of them. I know they have our backs for any anything we need!

Toby

Working with Kaitlin has been a breath of fresh air. In a world full of legacy accounting firms, her customer service truly stands out. She’s efficient, easy to talk to, and—most importantly—trustworthy. Kaitlin was the perfect expert match, she really gets my needs and makes running my business a breeze.

Vikki

How Baton Increased Revenue 4x with FlowFi

View Case Studies

FlowFi has been amazing. They walked us through a simple setup and are really taking care of us. The platform is slick and the support is fantastic!

Vikki

Working with Kaitlin has been a breath of fresh air. In a world full of legacy accounting firms, her customer service truly stands out. She’s efficient, easy to talk to, and—most importantly—trustworthy. Kaitlin was the perfect expert match, she really gets my needs and makes running my business a breeze.

Vikki

I’d like to express my genuine gratitude towards Melissa for becoming an integral part of my team. It’s invigorating to see someone other than the bookkeepers actively participating in the groundwork and providing ongoing assistance. The process can be quite daunting, and my focus is to get it right every time. Before FlowFi, our finance department was a black box. Now, it’s an asset and a catalyst for how we’ll get to the next level!

Doug

How FlowFi Helped the Flamingos Knock Their Finances Out of the Park

View Case Studies

Hassan and the FlowFi team have done everything we’ve asked of them. I know they have our backs for any anything we need!

Toby

Working with Kaitlin has been a breath of fresh air. In a world full of legacy accounting firms, her customer service truly stands out. She’s efficient, easy to talk to, and—most importantly—trustworthy. Kaitlin was the perfect expert match, she really gets my needs and makes running my business a breeze.

Vikki

Our books are finally right after more than 2 years! We’ve never had this level of clarity and support.

Abby

Live Tinteed

Deepica

FlowFi has been amazing. They walked us through a simple setup and are really taking care of us. The platform is slick and the support is fantastic!

Reinhardt

A-Frame Brands

Ari

This is what fractional

support should feel like.

Tell us where you need help and we’ll find the right expert for your business and needs.

Whether you need bookkeeping, CFO guidance, tax support, or a full finance team — we’re here to help.

This is what fractional

support should feel like.

Tell us where you need help and we’ll find the right expert for your business and needs.

Whether you need bookkeeping, CFO guidance, tax support, or a full finance team — we’re here to help.

This is what fractional

support should feel like.

Tell us where you need help and we’ll find the right expert for your business and needs.

Whether you need bookkeeping, CFO guidance, tax support, or a full finance team — we’re here to help.

Frequently Asked Questions

What does FlowFi do?
How is FlowFi different from hiring a local bookkeeper?
What services can I get through FlowFi?
Can FlowFi provide ongoing monthly support?
Can FlowFi provide CFO-level support?
How does pricing work?
What types of businesses does FlowFi work with?
Why FlowFi instead of hiring someone myself?
Can FlowFi help if my books are behind or messy?
Can FlowFi help with taxes?
Do I have to change my accounting software or business tools?
Who will I work with?

Frequently Asked Questions

What does FlowFi do?
How is FlowFi different from hiring a local bookkeeper?
What services can I get through FlowFi?
Can FlowFi provide ongoing monthly support?
Can FlowFi provide CFO-level support?
How does pricing work?
What types of businesses does FlowFi work with?
Why FlowFi instead of hiring someone myself?
Can FlowFi help if my books are behind or messy?
Can FlowFi help with taxes?
Do I have to change my accounting software or business tools?
Who will I work with?

Frequently Asked Questions

What does FlowFi do?
How is FlowFi different from hiring a local bookkeeper?
What services can I get through FlowFi?
Can FlowFi provide ongoing monthly support?
Can FlowFi provide CFO-level support?
How does pricing work?
What types of businesses does FlowFi work with?
Why FlowFi instead of hiring someone myself?
Can FlowFi help if my books are behind or messy?
Can FlowFi help with taxes?
Do I have to change my accounting software or business tools?
Who will I work with?

Accounting

for what's next.

Bookkeeping

Accrual Basis

Journal Entries

Bank Reconciliations

Complex Reconciliations

Intercompany Transactions

AP/AR Management

Inventory Management

Payroll Processing

Fixed Asset Management

Lease Accounting

Month End Close

Revenue Recognition

ERP Implementation & Optimization

FP&A / CFO

Budgeting & Forecasting

Strategic Planning

Working Capital

Treasury Management

Expense Management

KPI Development

Cash Flow Analysis

Pricing Strategy

Competition Analysis

Due Diligence

Benchmarking

Industry Analysis

Market Research

Capital Planning

Debt & Equity Financing

M&A Analysis

Investor Reporting

HR & Ops

Payroll Setup & Administration

Benefits Administration

Hiring & Recruiting Strategy

Employee Onboarding

Employee Offboarding

HR Policies & Employee Handbooks

Performance Management

Compensation Strategy

Employee Relations

Multi-State Employment Compliance

Contractor Classification

Equity & Options Administration

People Operations Strategy

Tax

Federal/State Income Tax Returns (Form 1120)

Partnership & LLC Returns (Form 1065)

Sales & Use Tax Returns

Payroll Tax Filings (Form 941, W-2, W-3)

Withholding Tax Filings (1099)

Property Tax Filings

Excise Tax Returns

International Tax Filings & Reporting

R&D Credits

Nexus Analysis

Corporate Structures & Reorganizations

Advisory

© 2026 FlowFi. All rights reserved.

Accounting

for what's next.

Bookkeeping

Accrual Basis

Journal Entries

Bank Reconciliations

Complex Reconciliations

Intercompany Transactions

AP/AR Management

Inventory Management

Payroll Processing

Fixed Asset Management

Lease Accounting

Month End Close

Revenue Recognition

ERP Implementation & Optimization

FP&A / CFO

Budgeting & Forecasting

Strategic Planning

Working Capital

Treasury Management

Expense Management

KPI Development

Cash Flow Analysis

Pricing Strategy

Competition Analysis

Due Diligence

Benchmarking

Industry Analysis

Market Research

Capital Planning

Debt & Equity Financing

M&A Analysis

Investor Reporting

HR & Ops

Payroll Setup & Administration

Benefits Administration

Hiring & Recruiting Strategy

Employee Onboarding

Employee Offboarding

HR Policies & Employee Handbooks

Performance Management

Compensation Strategy

Employee Relations

Multi-State Employment Compliance

Contractor Classification

Equity & Options Administration

People Operations Strategy

Tax

Federal/State Income Tax Returns (Form 1120)

Partnership & LLC Returns (Form 1065)

Sales & Use Tax Returns

Payroll Tax Filings (Form 941, W-2, W-3)

Withholding Tax Filings (1099)

Property Tax Filings

Excise Tax Returns

International Tax Filings & Reporting

R&D Credits

Nexus Analysis

Corporate Structures & Reorganizations

Advisory

© 2026 FlowFi. All rights reserved.

Accounting

for what's next.

Bookkeeping

Accrual Basis

Journal Entries

Bank Reconciliations

Complex Reconciliations

Intercompany Transactions

AP/AR Management

Inventory Management

Payroll Processing

Fixed Asset Management

Lease Accounting

Month End Close

Revenue Recognition

ERP Implementation & Optimization

FP&A / CFO

Budgeting & Forecasting

Strategic Planning

Working Capital

Treasury Management

Expense Management

KPI Development

Cash Flow Analysis

Pricing Strategy

Competition Analysis

Due Diligence

Benchmarking

Industry Analysis

Market Research

Capital Planning

Debt & Equity Financing

M&A Analysis

Investor Reporting

HR & Ops

Payroll Setup & Administration

Benefits Administration

Hiring & Recruiting Strategy

Employee Onboarding

Employee Offboarding

HR Policies & Employee Handbooks

Performance Management

Compensation Strategy

Employee Relations

Multi-State Employment Compliance

Contractor Classification

Equity & Options Administration

People Operations Strategy

Tax

Federal/State Income Tax Returns (Form 1120)

Partnership & LLC Returns (Form 1065)

Sales & Use Tax Returns

Payroll Tax Filings (Form 941, W-2, W-3)

Withholding Tax Filings (1099)

Property Tax Filings

Excise Tax Returns

International Tax Filings & Reporting

R&D Credits

Nexus Analysis

Corporate Structures & Reorganizations

Advisory

© 2026 FlowFi. All rights reserved.